The Philippines’ hottest girl group, BINI, unleashes their fierce and charismatic side in the newly dropped music video for their latest single, “Shagidi,” now streaming on their official YouTube channel.
The colorful and eye-catching video, which was conceptualized by YouMeUs MNL, shows the members Aiah, Colet, Maloi, Gwen, Stacey, Mikha, Jhoanna, and Sheena unleash their hip dance moves as they mimic the Filipino game “Shagidi Shagidi Shapopo” in a skate park.
“We want to find ways to reflect who we are and where we come from. For our Filipino fans, we hope it sparks pride, and for our foreign audience, we want it to be a gateway for them to be curious about our country,” Jhoanna said.
“We want to explore new things, and ‘Shagidi’ brought us a new BINI flavor and personality. It gave us a chance to explore a fiercer side of ourselves in this song and video,” Aiah added.
“Shagidi” was first released in June as a tour single for the group’s “BINIverse World Tour,” which has brought them to Dubai, London, and various cities across the US and Canada. The song was born from a songwriting camp in Davao, Philippines, with composers Marqueze Parker, Tommy Brown, Courtin Jabrae, JBach, and Angela Ken.
The new music video follows their recent wins in The New Hue Video Music Awards for Group Artist of the Year and Concert of the Year. BINI also brought home the OPM Artist of the Year and P-Pop Artist of the Year at Monster RX 93.1’s Monster Music Awards 2024.
They also continue to receive international recognition as they notched five nominations at the Jupiter Music Awards 2025 including Female Group of the Year, Album of the Year for “BINIVerse,” Song of the Year, Collaboration of the Year, and Music Video of the Year for “Cherry On Top (BINIMo Remix feat. Agnez Mo).”
Check out the “Shagidi” music video on the BINI Official YouTube channel. For updates, follow BINI on Facebook, X (Twitter), Instagram, TikTok, and YouTube, or visit bini.abs-cbn.com.
