Sustainability As Reputation Infrastructure

Regulations in the Philippines now mandate structured sustainability disclosures, reinforcing the shift from voluntary initiatives to audited institutional requirements.

How Chef Tatung Learned To Let Simpol Grow Beyond Him

Behind Simpol’s familiar tone is a deliberate process, where discipline and shared understanding help transform simple content into something that resonates across platforms and audiences.

Prifood, COREnergy Team Up To Optimize Energy Use Under RAP

Prifood partners with COREnergy to optimize energy use and strengthen operational efficiency across its facilities.

9Lives And Vision Express Introduce A New Eyewear Collection With A Modern 90s Edge

The new 9Lives eyewear collection with Vision Express revisits 90s fashion through bold frames and modern design, blending nostalgia with a refined and contemporary edge.

ABS-CBN Keeps Spot As Most Watched Network In February

ABS-CBN Keeps Spot As Most Watched Network In February

144
144

How do you feel about this story?

Like
Love
Haha
Wow
Sad
Angry

More Filipinos tuned in to ABS-CBN in February as the network registered an average audience share of 39%, or a 6-point lead against GMA’s 33%, according to data from Kantar Media.

The most watched programs in February were produced by ABS-CBN, with primetime stalwart “FPJ’s Ang Probinsyano” remaining at the top spot with 34%. Julia Montes’ comeback, meanwhile, was an instant hit as the weekly action-drama “24/7” recorded 27%.

“TV Patrol” (26.5%) remained as the most preferred newscast in the country, while viewers tuned in to the intense battle of contestants and coaches in “The Voice Teens” (26.4%), which returned for a new season in February.

The love story of Billy (Liza Soberano) and Gabo (Enrique Gil) in “Make It With You” (25.9%) consistently brought kilig all throughout the love month. “MMK” (24.9%), on the other hand, touched viewers’ hearts with its real-life stories, while the talented contestants of “Your Moment” (23.9%) impressed viewers nationwide.

The grand battle of the Mondragons pumped up viewers’ afternoon as “Kadenang Ginto” ended on a high note with 22%.

Multinational audience measurement provider Kantar Media uses a nationwide panel size of 2,610 urban and rural homes that represent 100% of the total Philippine TV viewing population.