Reputation Now Sits At The Leadership Table

Reputation is no longer built by words alone, but through consistent decisions, responsible governance, and leadership behavior over time.

Why The IFRS-GRI Alliance Is A Game-Changer For Corporate Disclosures

With IFRS and GRI working together, companies can build stronger reporting systems that serve both investor needs and broader public accountability.

Real-Life Education Made Simple: STI Adopts DepEd’s Enhanced SHS Program To Introduce Flexible Electives

STI’s Education for Real Life philosophy continues with a program designed to help students learn with clearer purpose.

The 2027 ESG Mandate: BSP’s Sustainability Reporting Rollout For Philippine Banks

Philippine banks are preparing for a phased ESG reporting mandate as the BSP moves to strengthen climate-related disclosures and financial system resilience.
X

A New Collaboration Brings Flavorful Fun To The Philippines

With this new collaboration, juice lovers can look forward to a refreshing twist on their favorite beverage.

A New Collaboration Brings Flavorful Fun To The Philippines

1665
1665

How do you feel about this story?

Like
Love
Haha
Wow
Sad
Angry

Refreshing news for juice lovers! A milestone partnership proudly unveils Jele Cube—the newest juice drink with a unique twist—infused with chewy Nata de Coco cubes for an added experience.

The recent contract signing solidifies this dynamic collaboration attended by esteemed representatives from Reddimart: Jerbie Ong (President and CFO), Jester Ong (Executive VP and Sales Director), and John Jason Damian (Technology and Supply Chain Director). From SNNP, Kannaset Chintawongvanich (Vice President) was also present, setting the stage for a vibrant marketing campaign and distribution across key markets.

SNNP, or the Srinanaporn Marketing Public Company Limited, is a leading company in the snacks and beverage industry in Thailand, recognized for its commitment to innovation and quality. SNNP specializes in the manufacturing and distribution of a wide range of snack and beverage products, making it a trusted name in the market.

On the other hand, Reddimart Multi-Resources Inc. is a trusted retail distributor specializing in food and beverage, with an extensive network that ensures Jele Cube will be accessible to customers everywhere.

Not your ordinary juice drink, Jele Cube is infused with chewy Nata de Coco cubes, promising a fun-filled and flavorful drinking experience for everyone. Available in tropical flavors like mango, orange, grape, and apple, this drink is here to quench your thirst and uplift your spirits with every sip.

To kick off the launch, Jele Cube will roll out the exciting Chew the Jelicious Cube marketing campaign. The interactive campaign will feature engaging activities, influencer collaborations, and exciting challenges like the #ChewTheCube Craze Challenge and the #BiteTheCube Strike-A-Pose Challenge.

These challenges encourage participants to share their creativity and personality while enjoying Jele Cube. Participants can win prizes based on expressiveness, creativity, engagement, and how well they adhere to the theme.

Thanks to Reddimart’s wide distribution network, Jele Cube will soon be available nationwide, reaching grocery stores, convenience shops, and retail outlets across the country.

In addition to Jele Cube, another SNNP product to be distributed by Reddimart is the popular Bento Squid Seafood Snack. Known for its delicious and unique flavors in Thailand, Bento will now be available to Filipino customers.

Stay tuned for more updates, and don’t miss out on this refreshing new twist! Grab your Jele Cube soon and experience a juice drink like no other. Follow Jele Cube’s official social media accounts (Link) for more updates, events, and more exciting surprises!