When Algorithms Became Gatekeepers Of Reputation

Algorithmic systems reward consistency and credibility, reinforcing organizations that maintain clear, stable, and trustworthy digital footprints.

How Simpol Became Part Of The Filipino Table

Simpol evolves from simple recipes into shared family traditions, showing how food becomes part of everyday Filipino life and memory through meaningful, accessible cooking guidance.

Accelerating The Net Zero Journey: Nestlé PH Brings Together Industry Partners To Share Best Practices In Sustainability

Nestlé Philippines brings industry partners together to advance sustainability, highlighting how collaboration strengthens the path toward net zero emissions.

Vivant Diversifies Portfolio With Launch Of Water Distribution Venture In Bantayan, Cebu

Vivant expands beyond energy with a strategic move into water distribution, strengthening its role in essential services and long-term sustainability in Bantayan, Cebu.

Heed Warnings To Save Lives During Disasters: NDRRMC

NDRRMC spokesperson Mark Cashean says the automated alert warnings in times of disaster are mandated by law.

Heed Warnings To Save Lives During Disasters: NDRRMC

270
270

How do you feel about this story?

Like
Love
Haha
Wow
Sad
Angry

The National Disaster Risk Reduction and Management Council (NDRRMC) on Wednesday urged the public to heed their automated alert warnings including those for the looming threat of Typhoon Ulysses, emphasizing that this could save lives.

NDRRMC spokesperson Mark Cashean Timbal made this remark amid complaints over the loud tones from the alerts sent to their mobile phones.

While apologizing for this, Timbal said automated alert warnings in times of disaster are mandated by law.

“Ako na po ang humihingi ng dispensa at pag-unawa sa mga kababayan natin sa bagay na ito. Nasa batas po (Republic Act 10639/Free Mobile Disaster Alerts Act) na dapat mabigyan ng babala ang ating mga kababayan sa pamamagitan ng text message sa panahong may nakaambang panganib sa kanila ng pamayanan (I am apologizing and asking for the people’s understanding regarding this matter. The law says the public should be given warnings through text messages during times of impending danger in their communities due to disasters,” he added.

Timbal said that giving warnings of incoming typhoons and its possible dangers are part and parcel of their job at the NDRRMC.

Also, he added that such warnings are automatically stopped once the danger is past.

“Konting tiis po muna at ito naman po ay para sa ating kaligtasan (Please bear with us because this is for our safety),” Timbal said. (PNA)