Since we are living in a fast-paced world where culture constantly changes, going out of the norm where men are believed to make the first move especially when they start liking someone is no longer a big deal. Perhaps, it takes a lot of guts for women to finally take a move and hope for something more.

But after doing everything just to impress him—do you still wonder why your crush doesn’t like you back?

Well, don’t stress yourself about it too much because the problem isn’t always about you, so here are 10 classic reasons why he is—maybe—not into you.

1. He doesn’t want to ruin your friendship.

Friendship matters especially if you’re close with your crush. Maybe for him, building your relationship as friends for years has been very important as both of you have already invested the time, efforts, and emotions just to be where you are right now. And this friendship cannot just be ruined by a simple crush. Of course, instances are both of you might end up in an awkward situation—friendship over.