Chef Tatung Sarthou Introduces A Filipino Philosophy Of Living Through The Wisdom Of The Kitchen

Chef Tatung Sarthou introduces KitchiZen, a book that reframes the Filipino kitchen as a space for life lessons on balance, patience, and understanding enough.

From Narrative To Infrastructure: How Reputation Management Evolved In The Last 10 Years

Reputation today is no longer shaped by messaging alone but by systems, actions, and consistency that stakeholders experience and verify across platforms over time.

When In Manila And The Long Game Of Building A Lasting Brand

A platform built on consistency now faces reinvention, as When In Manila shifts from founder-led identity to a shared space shaped by its growing community.

Unilever Champions Women Within The Workplace And Beyond Through Purposeful Programs And Partnerships

Unilever Philippines highlights how intentional policies and programs can empower women to lead, grow, and thrive across workplaces and communities.

Paoay Sand Dunes Art Installation Boosts Ilocos Norte Tourism

Tourists can now look forward to more of the latest attractions on their next visit to this northern gateway of Luzon.

Paoay Sand Dunes Art Installation Boosts Ilocos Norte Tourism

111
111

How do you feel about this story?

Like
Love
Haha
Wow
Sad
Angry

A stack of solar-powered stones and mirror installations are just among the latest attractions at the Paoay sand dunes that tourists could look forward to on their next visit to this northern gateway of Luzon.

Located within the vast desert landscapes of Barangay Suba in Paoay town, the attractions’ safekeeping and management are being turned over to the local government unit of Paoay, represented by Mayor Shiella Galano, and the Paoay Sand Dunes Cooperative, represented by its chairperson, Gilbert de los Santos.

Namnama Bumanglag, a representative of the Ilocos Norte Tourism Office, confirmed this on Tuesday after the passage of an urgent resolution by the provincial board, which authorizes Governor Matthew Joseph Manotoc to enter into a memorandum of agreement (MOA) with the Paoay government and the Paoay Sand Dunes Cooperative to oversee the safety and upkeep of the tourist attractions.

“Once the MOA is signed, it shall be the duty of the Paoay government and the cooperative to install and maintain it,” Bumanglag said.

In pre-pandemic times, the Paoay sand dunes have been a popular filming destination for local and international production companies. It is also a favorite among thrill-seekers eager to try dune-bashing, sand boarding, and 4×4 activities.

Crowd-drawing events like outdoor concerts are held in celebration of the annual “Himala sa Buhangin.”

As the first and only province to receive a safe travel stamp from the World Travel and Tourism Council, Ilocos Norte continues to promote new normal attractions in various parts of the province to entice more tourists and generate more jobs for the locals.

An increase in tourist arrivals and bookings in Ilocos Norte has been observed last summer with accommodation facilities getting fully booked and thousands flocking to pilgrimage sites and other key destinations in the province. (PNA)