When Publicity Stopped Being Proof Of Reputation Strength

Modern reputation management requires more than visibility, as stakeholders now rely on evidence from actions, culture, and engagement rather than curated public communications.

Chef Tatung Sarthou Introduces A Filipino Philosophy Of Living Through The Wisdom Of The Kitchen

Chef Tatung Sarthou introduces KitchiZen, a book that reframes the Filipino kitchen as a space for life lessons on balance, patience, and understanding enough.

From Narrative To Infrastructure: How Reputation Management Evolved In The Last 10 Years

Reputation today is no longer shaped by messaging alone but by systems, actions, and consistency that stakeholders experience and verify across platforms over time.

When In Manila And The Long Game Of Building A Lasting Brand

A platform built on consistency now faces reinvention, as When In Manila shifts from founder-led identity to a shared space shaped by its growing community.

PCSO Vows To Continue Improving ‘Heartfelt Service’ To Filipinos

The Philippine Charity Sweepstakes Office celebrates 89 years of heartfelt service and vows to be the Filipino family’s unwavering partner in trials and triumphs ahead.


PCSO Vows To Continue Improving ‘Heartfelt Service’ To Filipinos

111
111

How do you feel about this story?

Like
Love
Haha
Wow
Sad
Angry

The Philippine Charity Sweepstakes Office (PCSO) vowed to continue improving the “heartfelt service” it provides to the Filipino people, during the celebration of its 89th anniversary on Oct. 30.

“We will continue to provide heartfelt service as we strive to be the Filipino family’s partner in both their trials and triumphs in life in the years to come,” PCSO Chair Junie E. Cua said in a statement Saturday.

“We will also try to break records year on year. Hindi tayo magiging kampante, bagkus ay lalo pa tayong magsisipag para tumaas ang revenue at ang bilang ng napaglilingkuran nating kababayan (We will not be complacent, rather, we will work harder to increase revenues and the number of our countrymen we serve.”

Cua said this is in line with the PCSO’s commitment to President Ferdinand R. Marcos Jr.’s directive for the agency to continue improving how it serves the people.

Meanwhile, Cua said the PCSO has held medical missions and other activities in various parts of the country as part of its anniversary celebrations.

He also shared his excitement over the public’s warm reception of the bigger minimum lotto jackpot prizes for all its major lotto games, which have been set to PHP89 million starting Oct. 30 to mark its anniversary.

A lone bettor from Nueva Vizcaya has since won the Lotto 6/42 draw with a prize of PHP102,254,379.40 on Nov. 4, while a lone bettor from Quezon City won the 6/45 draw on Nov. 6, a total jackpot prize of PHP107,506,074.20.

Meanwhile, the Super Lotto 6/49 (PHP114.9 million), Grand Lotto 6/55 (PHP109.4 million), and Ultra Lotto 6/58 (PHP104.7 million) are still waiting to be won.

The PCSO was created through Act 4130, which the Philippine Legislature passed on Oct. 30, 1934. (PNA)