Volkswagen PH Targets To Double Sales In 2017

170301 – Chroma

Volkswagen Philippines is eyeing to double its sales this year.

Volkswagen Philippines President and CEO Arthur Tan said the country’s economic growth momentum would help the German carmaker to hit robust sales for 2017.

“We feel GDP (gross domestic product) growth will continue and we will be able to leverage that. There’s enough momentum given that this government has put a lot of emphasis on infrastructure which is predominant reason for having mobility as a main source for thegrowing aspiration of countrymen,” Tan said.

In 2016, Volkswagen Philippines sales hit 1,060 units which grew by 76 percent from 2015.

“We feel we will be able to continue this upward growth given the projections of the govt on GDP,” the executive added.

Moreover, Tan said Volkswagen would be the “least affected” luxury car brand with the proposed increase in excise tax of automotive vehicles under the tax reform program of the Department of Finance (DOF).

“From a Volkswagen perspective, definitely it will affect the Volkswagen prices. However in terms of the luxury brand market, it will affect us the least,” he said noting that prices of Volkswagen cars were lower compared to other high-end car brands.

Polo and Jetta vehicles have the lowest price range among Volkswagen cars. These also shared largest sales volume for the firm.

Volkswagen has eight dealerships located in Taguig City, Quezon City, Mandaluyong City, Muntinlupa, Cebu, San Fernando City in Pampanga, Iloilo City, and Bacolod City. (PNA) RMA/KMC