Vype, British American Tobacco’s e-cigarette brand, has launched the Vype ePen in Manila, the first one in Asia Pacific following successful launches in Europe and South America.


The Vype ePen is a vapour device with easy-to-change e-liquid caps and two power settings, delivering rich vapour at the click of a button. The design also offers one-step charging via a micro USB cable, a battery life indicator and auto shutdown when the device has not been used for 10 minutes.


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As with all Vype products, the ePen caps or refills are made with only high quality ingredients* and tested by Vype’s scientists for vapour quality.
The Vype ePen will be available in sleek black color and three popular flavours from the Vype ePen caps range – Blended Tobacco, Crisp Mint, and Fresh Apple.

Secondary Translite 25x15cm and Shelf Strip 49.8x9.1cm

Katrina Macaraig, BAT Philippines Brand Manager, said: “In the fast moving e-cigarette category, adult smokers and vapers want a vaping experience from a simple but stylish device that offers a rich vape at the touch of a button. “With our Vype ePen we are able to offer a high quality vaping experience, tested by our experts and made with high quality ingredients*. Together the Vype ePen and Vype ePen caps create a smooth and enjoyable vaping experience.”

The Vype ePen is available in select 7-11 outlets at Php1,199. Each pack of 3 Vype ePen caps cost Php499.

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