World Vision Salutes PAGEONE Group As Special Media Partner, Growing Its Relationship

World Vision Development Foundation, Inc. celebrated an impactful collaboration with PAGEONE Group from the pandemic up to the present, recognizing the company as its special media partner.

Filipinos Love Concerts, But Venue Infrastructure Gaps Are A Threat To The Experience

Drawing inspiration from Singapore's strategy towards concert tours that brought economic impact, the Philippines was given various considerations on how to improve a safer and fun concert experience.

Leaders Of Philippines’ Top PR Agencies To Spearhead Jury For Stevie Awards APAC 2024

The 2024 Asia-Pacific Stevie Awards has revealed exceptional Filipino PR agency leaders who will serve as the judging panel for this year's awards ceremony.

How STI College Empowers Students To Be More, In School And In Life

Unlock your full potential with STI College! Experience holistic education, innovative programs, and career guidance to become future-ready professionals.

Jollibee USA Serves Next-Level Chickenjoy In New Musical Advertisement

3

Jollibee USA Serves Next-Level Chickenjoy In New Musical Advertisement

3

How do you feel about this story?

Like
Love
Haha
Wow
Sad
Angry

Jollibee USA has released its new musical commercial entitled ‘Ripple Effect,’ a version of its Pinoy tagline ‘Bida Ang Saya’ filmed in a closed chicken on February 20.

The 30-second video takes its viewers inside the jolly kitchen –showing the experience from the preparation stage and the process in between before it reaches through the counter and its customers.

This one-shot musical-produced commercial leaves a message of “happiness” a smile put on someone’s face after receiving the widely adored Chickenjoy with a sense of satisfaction.

Its title ‘Ripple’ also produces a riffling effect of every Filipino as it brings home familiarity even if the commercial was made out of the country and dubbed by foreign actors.

Jollibee is the country’s leading commercialized fast-food chain and has now over 780 in the Philippines and continues to invade more countries including Singapore, Hong Kong, Kuwait, Saudi Arabia, and of the many states in the U.S.A. Jollibee has over 40 stores present in different states like Texas, California, Arizona, New York and soon to open in other parts of the US.

Source: https://www.facebook.com/JollibeeUS