Imaging At Its Best: Canon Announces The Arrival Of New Exciting Innovations For The Philippine Market





For over 20 years, Canon commits to delivering Filipinos only the best products and services, with unparalleled technology that is unique to the brand. As Canon celebrates its continued market leadership in the camera category here in country, Canon Marketing (Philippines) Inc., (CMPI) promises to further delight its loyal users with new product and service innovations that continue to push forward the frontiers of imaging.

Canon unveiled some of its exciting product innovations for the year including its newest full-frame mirrorless camera, the Canon EOS RP, and its smallest and lightest photo printer to-date, the Canon Mini Photo Printer.

“Smaller, lighter, yet packed with superior features that both delivers unmatched performance, the new Canon EOS RP and Mini Photo Printer introduces new imaging and printing possibilities to more and more Filipino customers,” said Benny Yu, CMPI Head of Consumer Imaging and Information division.

Optical excellence that punches above its weight

Weighing only 485grams, Canon’s newest full-frame interchangeable mirrorless camera is its most compact and lightest model yet in the EOS full-frame series. Powered by the EOS R system technology, the EOS RP is equipped with the RF lens mount that sports a short flange focal distance of 20mm, Canon’s proprietary DIGIC 8 image processor with Dual Pixel CMOS AF technology, and an enhanced ergonomics for an unparalleled optical excellence with easy operability.

Equipped with a 26.2-megapixel full-frame CMOS sensor and a native ISO range of 100-40,000 that can be expanded to an ISO range of 50-102,400, the EOS RP produces vivid, low-noise images with crisp details and shoots in Ultra High Definition 4K at 24p/25p video footage.

Creativity and connectivity that fits in a pocket

The Mini Photo Printer is Canon’s smallest and lightest photo printer to-date. It harnesses Zero Ink™ Technology from ZINK™, a revolutionary dry-printing technology that enables printing in color without the use of ink cartridges. Available in Slate Grey, Rose Gold and Mint Green, the printer delivers 2×3-inch glossy photo prints that are smudge-proof and scratch-resistant, with a peel-and-stick reverse side that adheres effortlessly to any smooth surface.

Using the Canon Mini Photo Printer app which features an extensive library of creative editing tools, photos can be taken through the in-app camera integration or retrieved from a variety of online albums, including Facebook, Instagram, Google Drive, and Dropbox.

Aside from the EOS RP and Mini Photo Printer, Canon also announced the upcoming launch of its first roll-to-roll wide format printer powered by a cutting-edge Canon UV gel technology, the Canon Océ Colorado 1640, and its newest Cloud-based Information Management Solution, Therefore Online.

“With these product developments and the addition of our new Business Imaging Solutions Division head, Mr. Yasuhiko Shiraki, to our team, we hope to further delight our Filipino loyal users with new imaging and service solutions made more accessible,” concluded Mr. Kazuhiro Ozawa, CMPI President and CEO.

Get the Canon EOS RP and Mini Photo Printer at Canon dealers nationwide. Enjoy a special pre-selling offer for the Canon EOS RP from March 11-25, 2019 and get exciting freebies amounting to over PHP40,000 worth of savings including an EF-EOS R Mount Adapter, LP-E17 Battery, 128GB SD Card, lens discounts, and many more.

• Mini Photo Printer: PHP9,900
• EOS RP: PHP89,998
• EOS RP with RF24-105mm USM: PHP156,998









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