Following its successive nominations in 2015 and 2016 for Myx TV from the esteemed NAMIC Vision Awards, ABS-CBN International, the largest Filipino entertainment, news and broadcast company in the U.S. gets four new nods for Lifestyle Network (LN) and The Filipino Channel’s (TFC) Balitang America. LN and TFC are the only Filipino networks that made it as finalists in this year’s recognition.
The National Association for Multi-ethnicity in Communications (NAMIC) Vision Awards is the foremost organization that honors communication tools that highlight, according to its official release, “the value of education, advocacy and empowerment.
This year, ABS-CBN International beat its own record, receiving four nominations Tuesday at formal ceremonies in Beverly Hills, and further affirming how LN and TFC are breaking into mainstream international television through content.
Lifestyle Network, every Filipino woman’s guide to living a life inspired by her dreams and passions, earns three nods alone for “Design” + Story,” “Spice to Life” and “Rock the Runway” (for Original Movie and Specials). Meantime, TFC, the world’s most widely distributed premium and on demand channel showing Filipino content on multiple platforms, bags a recognition for “Balitang America’s” Election Day Coverage in 2016.
“Spice to Life” follows the journey of chefs and restaurateurs’ road to culinary success while “Design + Story” sets the canvass for famed artists’ self-told journey to becoming their own personal masterpieces.
The complete nominees under the Lifestyle category are:
• Ayesha’s Homemade – Food Network
• Design + Story – ABS-CBN International
• Patti LaBelle’s Holiday Pies – Cooking Channel
• Smollett Eats – Food Network
• Special Projects: Breakthrough Women – CNN
• Spice to Life – ABS-CBN International
Meantime, “Rocky The Runway,” is the TV special produced to capture Hollywood-based Pinoy designer Rocky Gathercole’s fashion-for-a-cause for the benefit of street children.
The complete list of nominees under the Original Movie or Special includes:
• All the Way – HBO
• BET Presents Love & Happiness: An Obama Celebration – BET Networks
• Black Girls Rock! – BET Networks
• Rock the Runway – ABS-CBN International
• Special Projects: Amalgam Comics – CNN
The nominations are a feat for Lifestyle Network, having been launched only in 2011. The nomination comes in five years after it started reaching out to the evolving young Filipino audience in North America and eventually, elsewhere. Furthermore, it is an affirmation of how effectively it speaks to this niche audience and how it also helps in the building the community through its unique and well-thought-of stories.
For the News/Informational category, “Balitang America’s” coverage of United States’ Election Day, in 2016 ranked high, earning it a well-earned place in the finals list. The nomination is an achievement for “Balitang America” in its efforts to bring the Filipino-American voice to the fore. With a growing community, the Filipino American voice is becoming a force to reckon with in the U.S. electoral scenario and “Balitang America” continues to play a crucial role in capturing this.
The NAMIC Vison Awards nomination also brings it at par with international news organizations that speak to a multi-cultural audience: The complete list includes:
• Arab and Queer: Lebanese Singer Pushes Boundaries – NBC Out
• Balitang America Election Day Coverage 2016 – ABS-CBN International
• NewsOne Now with Roland Martin – TV One
• Special Projects: Impact Your World – CNN
• Stay Woke: The Black Lives Matter Movement – BET Networks
• The Story of God with Morgan Freeman – National Geographic
In the official press release announcing the winners, Eglon Simons, president and CEO of NAMIC, shares how important the award is for multi-cultural diversity: “NAMIC is honored to continue the tradition of honoring original content that defies stereotypes, while telling compelling stories of cultural diversity and life experiences,” He adds: “This year’s nominees must be applauded for their excellence and commitment to advancing diversity and inclusion on and off screen.”
In the past, ABS-CBN International channel Myx has received nominations including for “Eat Your Words” under the Lifestyle category in 2015 while its “The Doll Life” was nominated for Digital Media – Short Form in 2016.
This year’s panel of judges include esteemed entertainment and industry executives. Criteria for judging include: “overall imagery, sensitivity, writing, and quality of acting in the performance categories.”
2017’s nominees “Design + Story” and “Spice To Life” continue to be seen via TFC IPTV and TFC online (TFC.tv) and online via lifestylenetwork.tv while “Balitang America” airs weeknights (Pacific time) on TFC in North America.
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